White Plains Today’s Students Tomorrow’s Teachers Hires PR Firm

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WHITE PLAINS, N.Y. – Pagani PR/Getting Your Story Right media firm has acquired Today’s Students Tomorrow’s Teachers (TSTT) of White Plains for public relations services for celebration of the 20th Anniversary Year (Living the Vision).

Frank Pagani of the Ardsley-based firm announced his company’s new client, a non-profit school-based mentoring program that mentors economically challenged high school students who want to become teachers. TSTT provides financial assistance for students who want to attend college and pursue a teaching degree.

Founded in 1994 by Bettye H. Perkins, president and chief executive officer, TSTT has assisted more than 100 program graduates who currently serve as teachers in four states.

Pagani has more than 30 years of experience as an award-winning communications consultant and business writer. His firm assists small business owners and entrepreneurs with affordable marketing communications programs.

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Unfortunately, this story about my new client is marred with inaccuracies. The name of the founder and President of Today's Students Tomorrow's Teachers is Dr. Bettye Perkins, not Bettye Perkins. Also, my firm is based in Ardsley, not White Plains. Finally, Pagani PR provides small firms and start-ups with cost-effective strategic public relations and marketing communications consulting. To state that my firm provides "affordable" services is misleading.

It's regrettable and annoying that I have to set the record straight, especially as the facts that I just stated were in the original press release that had been distributed to the Daily Voice among many media outlets. Sometimes nothing is better than something.