WHITE PLAINS, N.Y. – Heineken USA has promoted Tara Rush to senior vice president of corporate relations, according to a press release.
In her new role, Rush, a Wilton, Conn., resident, will report to the company’s president and chief executive officer, Dolf van den Brink.
"Tara is a dynamic leader who has elevated the CR function within our business,” said van den Brink in a pres release. “Her passion for Heineken USA’s purpose and emphasis on fostering strong cross-functional relationships throughout our organization make her the right choice to lead the CR function during this time of extraordinary growth across our portfolio.”
Rush has been serving as the interim corporate relations leader since March. Rush joined Heineken USA in 2013 as senior director of corporate communications. In this role, she led corporate and brand public relations, employee and distributor engagement, crisis communications, reputation management, corporate events, philanthropy and consumer affairs, according to a press release.
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